ABOUT US
We strive to provide easy-to-use and affordable health management technology for professionals, business and their clients.
The idea of Nutrihand started in 2001, when software executive Soraya Bittencourt's health started deteriorating rapidly due to diabetes. Soraya, the original creator of Expedia.com, could not find any services or tools available at the time to help control her disease.
She decided to start researching why there wasn't anything available. Soraya hired a couple of experts who spent the next two years using ethnography to create prototypes, test them and make a business case.
They found out four challenges to deliver the right tools to a user:
- access to a very large database of nutritional food facts and exercises
- extreme personalization to adapt to users needs as they change
- accessibility to use it anywhere, anytime, by any device and
- quality support by health care professionals
A solution was created and Soraya was the first one to use it. After tracking meals, fitness and medical information for a month, she started seeing changes in her weight and blood sugars. After one year of use, her A1C reduced by 1.3% and measured at 6%, which is very healthy for a person with type 1 diabetes.
This was the turning point when she decided it was time to invest and build a company around this idea. Nutrihand was founded in Jan 2004 and our first aplication, Nutrihand Wellness Center, was launched in 2005.
Since then, Nutrihand took off. We now deliver a number of services and applications for health care professionals, organizations and their clients. Our applications are used in health care, food industry, gyms, education, wellness programs and device manufacturers.
